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Segmentation as a base for digital marketing strategies in blood service: A cluster analysis for classifying healthy regional subjects |
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| | Liliia Khomenko,Liudmyla Saher,Nataliia Letunovska,Adam Jasnikowski,A. Kwilinski | | | E3S Web of Conferences. 2021; 307: 03001 | | | [Pubmed] [Google Scholar] [DOI] | | | 2 |
NEW MARKETING TOOLS IN THE BLOOD SERVICE TO OPTIMIZE QUALITY MANAGEMENT |
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| | Vladislav V. Liubchak, Liliia M. Khomenko, Michael P. Kovalishyn, Viktoriia V. Ilyina, Tetiana V. Babar, Volodymyr V. Sikora, Olha V. Simonova | | | Wiadomosci Lekarskie. 2021; 74(9): 2192 | | | [Pubmed] [Google Scholar] [DOI] | | | 3 |
Millennials’ Socio-psychology and Blood Donation Intention Developed from Social Media Communications: A Survey of University Students |
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| | Helen Inseng Duh,Nandi Dabula | | | Telematics and Informatics. 2020; : 101534 | | | [Pubmed] [Google Scholar] [DOI] | | | 4 |
Is WhatsApp Effective at Increasing the Return Rate of Blood Donors? |
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| | Tiago Franklin Rodrigues Lucena,Lilian Queiroz Negri,Daphine Marcon,Mirian Ueda Yamaguchi | | | Telemedicine and e-Health. 2019; | | | [Pubmed] [Google Scholar] [DOI] | |
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